Founded in 2014 by Barry O’Dwyer. Sugabranding is
an independent B2B global niche supplier of personalised
sugar, spanning the hospitality, lifestyle and corporate
sectors.
Barry brings to the table a wealth of experience in
understanding the needs of your branding, having spent
most of his career as a graphic designer in advertising,
design groups, and pharmaceuticals before founding his
own publishing house. To date he has designed and
published thirty-nine books, on topics within the
communications industry spanning photography,
illustration, marketing, advertising, business and
branding. The last mentioned being Superbrands an
insight into 50 of the world’s superbrands.

Today, Sugabranding International has the privilege
of working on personalised sugar projects, the world
over, and has managed to break into new markets. These
include iconic fashion houses, Ralph Lauren, PRADA,
Paul Smith, Valentino, Anya Hindmarch and Canali.

Demand from the USA is also increasing and comes from
a wide range of business including:
James E Pepper an iconic Bourbon and Whiskey distillery
in Kentucky.
Studio 27 an exclusive Art & Design Gallery in New York.
Barlume is a restaurant on Broadway New York.
babas is a coffee shop in Charleston South Carolina.
Jean‑Georges Vongerichten’s is a famous French Chef,
with a restaurant empire in the US. We produced single
sugar cubes for Private Members Club Chez Margaux
based in New York, where they are in partnership with
Jean‑Georges Vongerichten.
Wheelhouse is a Marketing & PR company based in Texas
they too wanted the premier sugar cubes for an event.

In 2024 Sugabranding was voted
Best Global Personalised Sugar Supplier 2024
by LUXlife Hospitality Awards 2024
Barry will personally project manage your order!

Dealing with us couldn’t be easier. We have no logins, no
chatbots, no options, no passwords, just a human being
waiting to talk about having your own personalised
sugar! Let’s get started, phone 0845 2300 134.