Fashion & Lifestyle Sector Sugar.

Sugar packaging, like the corporate sector also has a diverse range of uses to help create brand awareness, for trade events, exhibitions, and fashion shows. American fashion icon Ralph Lauren however was ahead of the game, when in 2014 he opened his own Ralph’s Coffee shop within its Polo Flagship store in New York City. As of March 18, 2025, Ralph’s Coffee, the coffee brand associated with Ralph Lauren, operates over 35 locations globally.

Today, Sugabranding has produced personalised sugar packaging for the Ralph Coffee shops around Europe and for many top fashion brands as shown. The key motivation behind retailers opening their own space to restaurants, cafes and bars, is to create excitement and give customers another reason to visit, at a time when customers are increasingly shopping online retailers need to create something other than product.

Product alone may not be enough; they must create a destination and keep customers with them. They need to increase dwell time and give them a reason to visit.

It’s about building customer loyalty and getting them in store so that a captive audience will spend more time in store and be tempted to make a purchase. Food and drink are footfall drivers. Food is in fashion and while you don’t need to go out to buy a product because you can do that online, you can’t meet a friend in the same way; that’s why food is becoming a glue for retail. If it harmonises well with the brand, then
it is going to enhance that brand and cement the relationship consumers have with the retailer.

They will associate the good sensations, feelings and memories they have of the experience with the brand, the retailer and its merchandise.

We also offer the largest selection of sugar and sweetener
packaging options in the UK.

• Personalised sugar in different length sticks
• Personalised sugar in rectangular sachets
• Personalised sugar in square sachets
• Personalised sugar in ‘Heart shaped’ sachets
• Personalised sugar in ‘House’ shaped sachets
• Personalised sugar in ‘Pyramids’
• Personalised sugar in single or double cubes
• Personalised sweetener in sachets
• Personalised sweetener in sticks

• White or brown sugar
• Organic sugar
• Kosher credited sugar
• We offer the Eco option to have your sugar packaging
Recyclable, compostable, and biodegradable.

RALPHS COFFEE SERVED FROM THIS CLASSIC BESPOKE CITREON OUTSIDE RALPH LAUREN POLO STORE IN MUNICH GERMANY. OUR RANGE OF CUSTOMISED SUGARS AND SWEETENER ARE DISPLAYED AT THE REAR OF THE TRUCK.
RALPHS COFFEE LOGO IS REPEATED OVER THE STICKS USING WHITE PAPER FOR WHITE SUGAR BROWN PAPER FOR BROWN SUGAR AND GREEN FOR THE STICKS OF SWEETENER.
SQUARE SACHETS PRODUCED FOR VALENTINO, USING WHITE & KRAFT PAPER TO DIFFERENIATE THE SUGARS.
STANDARD SACHETS PRODUCED FOR PAUL SMITH. THESE WERE PRODUCED FOR ‘BAR PAUL’ SPECIALLY CREATED PRESENTATIONS TO DEBUT HIS NEW COLLECTIONS IN FLORENCE, ITALY
MOUNTING A PRESENTATION RATHER THAN A TRADITIONAL CATWALK SHOW, OFFERED THE OPPORTUNITY TO CREATE A DIFFERENT KIND OF ENVIRONMENT IN WHICH TO SHOW THE NEW COLLECTION. ‘BAR PAUL’ ALSO POPPED UP IN PARIS, LONDON & NEW YORK
PRADA OPENED PRADA CAFÉ AT HARRODS IN LONDON, A SPACE DESIGNED TO ADD A NEW DIMENSION TO THE BRAND AND OFFER CUSTOMERS A UNIQUE AND ENGAGING EXPERIENCE.
PRODUCED FOR THE MAYFAIR CAFÉ AT THE BACK OF THE MAKSU FASHION STORE WHOSE BRAND IS SYNONYMOUS WITH ELEGANCE AND SOPHISTICATION
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